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Armaan Valvi
Writer
Data Scientist and Digital Marketing Expert
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Profile
Join date: Jun 17, 2025
About
Armaan is a Data Scientist with a passion for marketing analytics and data-driven growth. With a unique blend of technical expertise and business insight, Armaan has helped shape marketing strategies and decode consumer behavior to drive measurable results. In his previous roles, he led initiatives that connected data to action—building predictive models, optimizing campaigns, and uncovering insights that fueled growth across digital and offline channels. Armaan is a graduate of Princeton University with a degree in Economics and a minor in Statistics & Machine Learning.
Posts (2)
Jul 29, 2025 ∙ 8 min
Unlocking Google Analytics: Advanced Tracking & Scroll Depth Strategies That Drive Growth
Want to know how far your visitors really scroll on your website—and why it matters? In Unlocking Google Analytics: Advanced Tracking & Scroll Depth Strategies That Drive Growth, we dive deep into advanced event tracking techniques, including scroll depth analysis, to help you gain actionable insights. Learn how to implement custom scroll tracking using Google Tag Manager, uncover user engagement patterns, and turn data into strategy that boosts conversions and UX. Whether you're using GA4 or cl
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Jun 18, 2025 ∙ 5 min
Get to Know Your Business in Real Time: Why Streaming Data and AI Are for Everyone Now
In a world where every click, view, or purchase tells a story, waiting days or weeks to understand your customers is no longer an option. Get to Know Your Business in Real Time explores how small businesses can now harness the power of streaming data and AI—tools once reserved for tech giants—to personalize engagement, detect issues instantly, and make smarter decisions faster. Discover how real-time insights and LLM-powered automations can transform your business from reactive to proactive—no d
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