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These are a couple of case studies where we used online advertising and website optimization strategies

Case Study #1: A Multi-Channel Holiday Campaign

Insight Que Solutions executed a multi-channel marketing campaign for a women’s online watch merchant. The objective of the campaign was to increase their online sales and to move their old inventory SKU’s so that new inventory could come-in and replace the old inventory of the merchant.

Case Study #2: Predicting Solar Installs

A solar company wanted to gain insights on their in-market shoppers, who are likely to install a solar equipment at their homes. Insight Que Solutions developed a propensity-to-buy model based on customers’ historical attributes, which allowed the company help decide where to focus on their marketing efforts to close-in consumers

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